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While the occasional anachronism is to be expected, it is best to try to stay as accurate as possible. If you need a quick idea of which products your character might use, and which he or she would never have heard of, scan this list, or run a search through your browser's menu bar and try to find the product in question. Or if you have a question you can always get in touch with me (Julie, or Libby) and I'll tell you if I know the answer or not. (Probably not, granted, but it's worth a shot!)

 Existed in 1928

 Did not Exist in 1928
Automobiles Seat belts or other restraints, car radios
Band-Aid brand adhesive bandages  Plastic or vinyl band-aids
Bread products like Thomas' English Muffins and Wonder Bread, and electric toasters Bisquick
Campbell's Condensed Soup, and other canned soups, as well as canned fruits Frozen vegetables
Candies like Tootsie Rolls, Baby Ruth, Oh Henry!, Hershey bars (with or without almonds), Hershey's Kisses, Clark Bars, Good and Plenty, Necco candies (including conversation hearts), candy corn, jelly beans, Lifesavers, and even the Cherry Mash.  Candy bars tended to cost about a nickel, and many were larger than standard bars are today... M & M's, Jelly Belly jelly beans
Cereals such as  Post Grape Nuts, Post Toasties, Wheaties (PDF file),"Kellogg's Toasted Corn Flakes" (and Rice Krispies hit the market in 1928) Cheerios; Cornelius the Corn Flakes rooster; Snap, Crackle, and Pop
Chewing gums like Dentyne, Tutti-Fruiti, Doublemint, and Black Jack (gum history) Bubble gum
Cleaning products such as Ivory and Camay soaps and S.O.S. pads, as well as Palmolive Tide or other detergents (people washed their clothes with soap flakes)
Condiments like mustard, tobasco sauce, margarine (though butter was more common), Heinz Ketchup (and horseradish), mayonaisse, Thousand Island dressing, and peanut butter Crunchy peanut butter, Miracle Whip, ranch dressing
Cookies like Barnum's Animal Crackers, Fig Newtons, Mallomars, fortune cookies, and Oreos. (Oreos were larger than ours are today.)  "Toll-house" (chocolate chip) cookies; instant cake mixes
Cosmetics like rouge, powder, eyeliner, and lipstick, as well as deodorants (in powder or cream form)--nail polish was available, probably in limited colors, and the "moon" of the nail was always left unpainted (and sometimes the tip) Sunscreen lotion, roll-on deodorants
Crackers like Premium Saltine Crackers (originally called "Premium Sodas"), Triscuit  Ritz crackers
Crossword puzzles  Monopoly, Scrabble
Dixie cups, drinking fountains Antibiotics
Foods like Fettuccine Alfredo and the Caesar salad Corn dogs
Fountain pens Ballpoint pens
Gillette safety razors  Effective electric razors
Ice cream and treats such as banana splits, ice cream cones, and Good Humor bars, and Popsicles Cool Whip
Kewpie dolls, plush animals, "carnival glass", Raggedy Ann/Andy dolls Barbie dolls
'Lead' pencils (and erasers on their ends, and even pencil sharpeners) Mechanical pencils as we know them
Magazines like The Reader's Digest and The National Geographic Magazine Life Magazine
Masking tape  Transparent tape
Mimeograph machines  Xerox machines
Self-service grocery stores, and brown paper grocery bags  Grocery carts
Skywriting  Barnstorming (was effectively outlawed in 1926)
Snacks like potato chips, Cracker Jack (with prizes!), and Jell-O Frito-Lay chips 
Sodas like Hires Root Beer (which also sold home-production kits), Dr Pepper, Coca-Cola (which had a distinctive curve-shaped bottle) Canned soda, diet soda, bottled water
Toilet paper and paper towels, both in roll form Rural areas often had neither indoor plumbing nor toilet paper at this time
Vaseline and Vick's VapoRub Carmex
Wristwatches (men's might be called "strap watches") and pocketwatches Battery-powered watches

Much of this information was taken from the Reader's Digest book Discovering America's Past (copyright 1993) and The Food Timeline, with some more info from Prohibition, Refrigerators Put Freeze on the '20s

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